HSA PrimeCare Recognized as a Healthcare Influencer by Real Estate Forum Magazine

In the December 2018 edition of Real Estate Forum Magazine (RE Forum), the publication recognized HSA PrimeCare in its national list of Influencers in Health Care Real Estate. The article acknowledged the firm for working with leading healthcare providers across the country to provide strategic real estate solutions in a sector that faces continuous change.

HSA PrimeCare president, John Wilson was highlighted for assembling a team of healthcare real estate experts and joining forces with HSA Commercial Real Estate to create the HSA PrimeCare division in 1995. More than two decades later, HSA PrimeCare continues to positively impact the sector by focusing on patient needs in the development and management of the firm’s growing portfolio totaling more than one million square feet. “It’s important to approach the brick-and-mortar as if you were a patient,” Wilson says. This patient-centered approach has contributed to HSA PrimeCare’s continued success in the healthcare real estate industry.

RE Forum also featured HSA PrimeCare’s recent development, the Froedtert & the Medical College of Wisconsin Drexel Town Square Health Center in Oak Creek, Wisc., which opened to the public early this year. The 109,000 square-foot, state-of-the-art facility sits adjacent to walking paths at Emerald Preserve Park and offers a wide spectrum of services to provide an urban feel with elements of nature that encourage wellness.

Congratulations to John and the HSA PrimeCare team on this recognition! Click here to read the full article in the digital edition of Real Estate Forum Magazine.

VIDEO: Healthcare Real Estate Trends in 2018

In a video interview recently featured in Commercial Property Executive, HSA Commercial Real Estate Vice Chairman and CEO Bob Smietana offers insights on changes in the healthcare real estate landscape in 2018.

As the delivery of care model continues to evolve in healthcare, Bob expects to see continued growth and development of outpatient facilities in 2018.

“That [delivery of care] model has changed from going to a hospital campus, going to a large parking garage, and having your diagnostic tests done there and seeing your family doctor,” Smietana says in the video. “Healthcare is being delivered in convenient locations to the consumer now.”

Bob references the 109,000-square-foot Drexel Town Square Health Center in Oak Creek, Wis., which HSA PrimeCare developed in 2017 in partnership with Froedtert and the Medical College of Wisconsin, as an example of healthcare providers delivering institutional-quality care in neighborhood locations that are easily-accessible to their patient base. As Bob points out, some health systems are even opening clinics and specialty facilities in shopping centers to take advantage of the visibility, convenience, and synergy that traditional retail environments have to offer.

“[Medical facilities] are giving shopping centers a boost in terms of additional shopper traffic but also allowing diversity in the tenant space in the retail centers themselves,” Smietana adds.

Finally, Bob discusses the joint-venture fund that HSA PrimeCare formed with USAA insurance company to target “value-add existing healthcare real estate” and development opportunities in an 11-state territory across the Midwest. As Bob details in the video, the fund has already acquired four properties since its formation and is currently exploring a variety of new investment opportunities.

2018 is already shaping up to be a busy year for HSA PrimeCare, the national healthcare real estate division of HSA Commercial. Stay tuned to our website for announcements about new acquisitions and development projects!

To watch the entire video interview with Bob Smietana, please visit HSA Commercial’s YouTube page. Click here to read Commercial Property Executive’s coverage of the video.

HSA PrimeCare SVP Jon Boley Explains MOB Redevelopment in RE Forum Magazine

Real Estate Forum - November 2016

In an article published in the November edition of Real Estate Forum Magazine, HSA PrimeCare senior vice president of acquisitions and development, Jon Boley, outlines the complexities of acquiring and renovating obsolete medical office buildings. Boley discusses the challenge of smaller floorplates, originally built to accommodate medical practices with one or two physicians and the changes in the strategic needs of today’s physician offices.

Jon E. Boley, SVP

Jon E. Boley, SVP

“Consolidation of physicians over the past several years has increased demand for space suitable for the larger multi-specialty practices common today,” said Boley. “Owners and developers are constructing new buildings with larger floorplates, and on-campus medical space is being heavily renovated to fit the needs of today’s healthcare providers…”

Boley also explains the impact of the Affordable Care Act, which has shifted the focus of health care systems from a volume-based healthcare delivery model to a value-based model.

“In order to reduce costs and improve accessibility, health systems are moving more operations off campus to less expensive facilities that are closer to the patient. In some cases, health systems are backfilling vacancies in existing retail centers, many of which offer proximity to residential neighborhoods, as well as ample parking, flexible layouts… and high visibility.”

Read the full article in the November edition of Real Estate Forum Magazine.